If you’re an Amazon seller, then you’re probably still thinking about the scary email Amazon sent out accusing thousands of sellers of violating their TOS, just a couple weeks ago.
On February 23rd, 2018 Amazon sent out an email to many of you basically listing out a bunch of their terms that have been violated.
We were also pretty surprised and confused as to why this happened. Sellers everywhere began worrying that their accounts we’re going to get shut down!
Here’s a plaintext version of what the email said:
We are contacting you because you appear to have violated the policies of “Misuse of ratings, feedback, or reviews”, “Misuse of sales rank”, “Misuse of Search and Browse” on our site. Prohibited behaviors on Amazon.com include, but are not limited to:
- Hiring 3rd parties to try to improve ASIN rank and/or reviews
- Sending packages to addresses where the recipient does not order or expect them
- Soliciting or accepting false or fraudulent orders
- Placing orders for your own products
- Compensating buyers for purchasing your products (including claim codes)
If this conduct continues, you will not be eligible to sell on Amazon.com.
To learn more about this policy, we encourage you to review the “Misuse of Sales Rank”, “Misuse of Search and Browse” and “Misuse of sales rank” sections of the “Prohibited Seller Activities and Actions” page in Seller Central Help (https://sellercentral.amazon.com/gp/help/G200386250).
Needless to say, this email sent a LOT of sellers into a straight up PANIC!
But I’m here to spread the word that there is no reason to fear!
Turns out, this was a MISTAKE on Amazon’s part. Yup, you read that right.
There’s currently no new policy, no TOS changes, this whole thing was supposedly a glitch in their mailing system.
To help address seller’s concerns, Amazon started sending messages to explain the glitch and mentioned that North American marketplace sellers seemed to have gotten the most of those false policy warning emails.
So, what do you need to do? If you were one of the unlucky sellers who got the message in the first place, I would recommend that you send a message to Amazon seller support to be 100% sure that the warning email you received was indeed a mistake.
Other than that, you can thankfully stay the course with your Amazon business. But it would be great for you to help out other sellers that are still uninformed by sharing this article and spreading the word to the rest of the Amazon selling community!
If there is any lesson to be learned from this, it’s just to stay on top of Amazon’s terms and always do your part to stay informed and inform others as well.
Let me know about your experience with this situation in the comments below!
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